The Director of the Zhytomyr Regional Development Agency held a meeting and a short interview with Oksana Potapenko, Business Development Manager at AuxBridge, about the benefits of PeopleCity for the city and the community. So let’s get answers to the questions: what is the PeopleCity city management platform? why? for whom?
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What is smart management in the modern world?
The ability to collect, analyze, and effectively use data is the main feature of the most comfortable cities around the world, regardless of their size or location. The quality of decisions made by the authorities, and therefore the quality of life of city residents, depends on data analysis.
In Ukraine, the power of data for municipal governance has been discussed relatively recently. City and community leaders are increasingly aware that by analyzing data from various channels, they can see patterns, solve problems faster and more efficiently, plan, save money, and ultimately make the daily lives of residents more comfortable.
Modern technologies help to do this, allowing to perform complex analytical work in real time. Moreover, they eliminate human error, which often causes wrong decisions with many negative consequences.
For municipal authorities, such technologies are, first and foremost, one-stop centers or management platforms that are the basis of digital life.
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How can the PeopleCity city management platform improve life in a city or community?
You don’t have to reinvent the wheel to take advantage of municipal platforms. You can use ready-made solutions that other cities have been using for a long time and successfully.
For example, the PeopleCity management platform is successfully used in 80 municipalities in Israel. In some cities and communities, it has been operating for over 5 years! All of them are of different sizes, have different budgets and priorities. But thanks to PeopleCity, leaders are able to make informed management decisions based on real-time data, plan their activities and budgets, and effectively interact with residents.
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How and, most importantly, why should local authorities and city/community residents establish communication?
One of the most important elements of smart cities is good communication between authorities and residents. After all, this is the key to a comfortable life in the city!
Imagine: citizens can contact the city council and get an answer or solution to their problem within a clearly defined timeframe, and they don’t have to visit the city hall. The city authorities are able to inform the population about urgent and routine events in the city so that people are prepared. Everyone is satisfied and happy!
One of the tasks of PeopleCity is to establish two-way communication with residents. For this purpose, there are three main modules in the system: Appeals, Notifications, and Digital Forms.
The appeals module allows you to receive complaints from residents and manage them effectively. Residents receive real-time notifications about the status of their application, and responsible employees of the authority monitor the process of solving the problem online.
Notification is a module that allows local authorities to notify citizens about routine and urgent issues. Moreover, such notifications can be sent by category, for example, to residents of a particular street or building, pensioners or students, etc.
Finally, PeopelCity allows you to create various digital forms to, for example, ask residents for their opinions or get information about their urgent needs, etc.
By the way, the COVID-19 situation has shown that such tools are not only useful, but also necessary!
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You say that PeopleCity can help save budget funds. Please explain this.
The use of technological solutions is, first of all, an investment in the future. Yes, the experience of global cities and communities, where digital tools have been used for many years, shows that the use of management platforms allows them to:
- Reduce the amount of time local governments spend responding to citizens’ requests by 40%-75%.
- Increase the efficiency of local government employees by 50%-80%.
- Digitize all processes of the city’s life, including document management, by 60%-100%.
- Receive analytics on the work of municipal enterprises, which helps to increase the efficiency of their work by 50%-100%.
- Use budget funds more efficiently by 30-60%.
In addition, the level of public involvement in the life processes of cities increases, it becomes easier to create a positive image of a city or community, promote tourism, and attract investment.
PeopleCity has no analogues in the Ukrainian market. It is a working municipal system with the highest degree of protection that can start working in any city or community tomorrow. Moreover, there is no need to purchase additional equipment, servers, or hire new specialists.
Choose digital solutions wisely and choose the best!
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